Media General has named Brad Moses president and general manager of WFLA, the NBC-affiliate in Tampa. His appointment is effective March 26.
The move is a return to WFLA for Moses, who was director of marketing at the station from 2002-07. He joins WFLA from another Media General station, WNCN in Raleigh, where he has been vice president and general manager since 2009.
Moses replaces John Cottingham, who was named interim general manager of the station in November after Media General made several management changes at WFLA.
“I am pleased to bring such a talented broadcast professional back to our Tampa station,” Cottingham said in a statement. “His leadership abilities and his knowledge of the Tampa community will be very valuable to our customers and employees.”