If the numbers hold up, “GMA” will beat the “Today” show in total viewers for the first time in more than 16 years. “Today’s” winning streak in younger viewers will be extended to 884 weeks as the show drew 254,000 more A25-54 viewers than “GMA.”
“GMA’s” projected win comes as the show took just two of the five days last week: Wednesday and Friday, and as newly re-signed Matt Lauer took a vacation from “Today.” “Good Morning America” has been winning Wednesday because of the “Dancing with the Stars” afterglow. Last Wednesday that included an in-studio interview with Sherri Shepherd who got the boot Tuesday night. On Wednesday, “GMA” had a 366,000 viewer lead on “Today.” The ABC show has also been winning a Friday here and there. And last Friday the 13th was a good won for the show as it included Robin Roberts’s interview with New York Jets quarterback Tim Tebow and his mom and outdrawing “Today” by 333,000 viewers.
Let’s break down the numbers for the week of April 9, which add up to a 13,000 viewer projected win for “Good Morning America.”
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