'Unwatchable' Pro Bowl Wins Sunday Night Ratings

By Noah Davis Comment

Sunday night’s Pro Bowl was an unmitgated disaster in terms of quality on the field. That didn’t stop America from watching, however.

The game helped Fox win the evening. Of course, the competition was weaker than the tackling in the Pro Bowl. But still, a victory is a victory, right?

As far as advertising revenue goes, we imagine FOX was able to charge more than $700 per spot.