Summing Up The Numbers At 10pm

By Brian 

The NYT recaps 2005 #s: Nielsen ratings for FNC’s Greta Van Susteren “rose for the year in both total viewers, with an average of 1.75 million each night, and in adults 25 to 54, the demographic advertisers aim for on television news. On Nov. 7, CNN’s Anderson Cooper 360 made its debut in the 10 p.m. hour; between then and Christmas, On the Record soundly beat it, more than doubling 360 in total viewers. But when compared with the same period in 2004, “360” has improved CNN’s ratings from 10 p.m. to midnight, while Fox’s numbers have decreased in the younger demographics. Among viewers 25 to 54, On the Record was down 36 percent compared with the same period a year earlier, while 360 ratings rose 17 percent for the time period.”

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