Only 44% Of Americans Learned Of Colorado Shooting Through TV

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By Alex Weprin Comment

In another sign of the times, only 44% of Americans learned of the awful shooting in Colorado through TV news, according to a new survey from CJ&N.

Among younger people, the numbers are even more stark. Only 21% of 18-24 year olds learned of the shooting through TV, not much more than Facebook (18%) or word of mouth (also 18%). Older viewers were much more likely to hear of the shooting through TV, as the chart below shows.

Among all Americans (except those 55+), their first destination after hearing about the shooting was national news websites, with younger Americans heading to Facebook next.

More information on the study, here.