NBC???: Spinning “Efficiencies,” “Streamlining,” “Centralization…”

By Brian 

Here’s the ‘NBCU 2.0’ press release from NBC Universal:

  Newsgathering operations will be further modernized to improve efficiencies while preserving the distinct editorial values that have made NBC and its stations the nation’s leading outlets for news and information.

As part of the redesign, NBC Universal’s 24-hour cable news channel, MSNBC, will move its operations to the company’s production facilities at 30 Rockefeller Plaza, New York, and Englewood Cliffs, New Jersey. The move will streamline newsgathering operations and result in better utilization of both state-of-the-art facilities.

In addition, in an extension of the successful centralization strategy developed by the NBC Universal TV Stations Group in recent years, the company is creating consolidated news facilities in Burbank. The facility will support a number of news and information operations, including the NBC and Telemundo networks, KNBC, KVEA, KWHY. The new configuration will increase productivity and improve communication, coordination and resource-sharing among newsgathering units. Reviews are also under way at NBC News bureaus and facilities around the world.
 

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