On midterm election week, the Today Show beat Good Morning America by 680,000 total viewers and 630,000 in the 25-54 demo. NBC was down in both households in total viewers compared to the year-ago.
For the week of Nov. 6:
Total viewers: NBC: 5,750,000 / ABC: 5,070,000 / CBS: 2,850,000
25-54 demo: NBC: 2,720,000 / ABC: 2,090,000 / CBS: 1,180,000
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