As reports swirl that there will be a change in the anchor team at “Today,” the NBC News show finished first in the ratings for the week of June 11, but by just +35,000 Total Viewers. “Today’s” win in younger viewers is much greater: +274,000. But the trends are downward for “Today” and on the up for ABC’s “Good Morning America”
“GMA” was up the most year-over-year: +6% in Total Viewers and +8% in A25-54 viewers. “Today” is down -6% and down -8%, respectively. “CBS This Morning” was split: +1% / -1%.
“GMA” also won two of the five days last week: Tuesday (5.092 million vs. 4.629 million) and Thursday (4.827 million vs. 4.630 million).
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The averages for the week of June 11:
- Total Viewers: NBC: 4.84M / ABC: 4.81M / CBS: 2.23M
- A25-54 viewers: NBC: 2.04M / ABC: 1.77M / CBS: 835K