For the 660th consecutive week, NBC’s Today show was the top rated network morning show, winning in both Total Viewers and the A25-54 demo last week.
Week-to-week, NBC was the only network up in Total Viewers, while NBC and CBS’ The Early Show saw gains in the demo.
For the week of July 28:
Total Viewers: NBC: 4,836,000 / ABC: 3,922,000 / CBS: 2,308,000
A25-54 Viewers: NBC: 2,087,000 / ABC: 1,653,000 / CBS: 996,000
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