ABC’s “Good Morning America” was once again the top network morning show in both total viewers and the key adults 25-54 demo last week.
“Today,” which has had a strong few weeks in the demo, slipped to second in both categories.
Compared to the same week last year CBS was up +16% in viewers and up +14% in the demo. As has become the norm recently, “CTM” saw the most growth among the three shows, though it still has a ways to go.
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“GMA” and “Today” were up in total viewers compared to last year, though “Today” was down somewhat in the demo.
The averages for the week of July 15, 2013:
- Total Viewers: ABC: 4.938M / NBC: 4.296M / CBS: 2.718M
- A25-54 viewers: ABC: 1.761M / NBC: 1.681M / CBS: 893,000