Jan. #’s: In Demo, HLN Tops In Total Day But MSNBC Wins In Prime

For the first time since August 2005, Headline News overtook MSNBC for the month in the 25-54 demographic. In total day, Headline News averaged 96,000 demo viewers, beating MSNBC’s 91,000.

But in primetime, MSNBC was #3. In January it topped Headline News, delivering 119,000 viewers compared to HLN’s 102,000 — even with Nancy Grace. (Maybe Glenn Beck will help?)