Fox News Takes Out Ad Touting ‘Most Trusted Name in News’

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By kevin Comment

Fox News took out a full-page ad in yesterday’s Washington Post emblazoned with the title “The Most Trusted Name in News,” a slogan long used by rival network CNN. The ad cites a Public Policy Polling study as a source (the results can be found after the jump.) It also appeared in today’s Wall Street Journal and in MediaWeek.

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Yesterday, appearing on ABC’s “This Week” Fox News founder and chairman Roger Ailes reiterated the slogan as Arianna Huffington questioned some of the network’s programming choices. “We’re the most trusted name in news,” said Ailes to which Barbara Walters responded, “I thought we were the most trusted name in news.”