“Big Kudos” For Single-Sponsor World News

A few viewers posted supportive comments about World News’ single-sponsor experiment on The World Newser. Here’s a sample:

> “I have to give ABC big kudos for the expanded news coverage tonight. I hope it’s a huge success and I hope you can do this every night. I appreciate Pfizer spending what I assume is a huge amount of money to sponsor tonight’s broadcast. See, it worked for me because there was only one commercial to sit through and I actually remembered the sponsor’s name!”

> “The new format has won us over, we’ll be tuning in.”

> “I usually bounce among the network newscasts until I land on the first one back from a commercial break, but as long as you continue your policy of limited commercial interruptions, you can count on me as a loyal new viewer.”