New York Knicks forward Amar’e Stoudemire and Big Lead Sports are entering a partnership focused on content initiatives, an online fantasy sports platform, and an educational program for kids.
Stoudemire will be a regular on BigLeadSports.com, Hoopshype and Hoopsworld, writing lifestyle and basketball features. In addition, Stoudemire and Big Lead Sports will create a educational curriculum integrating math and fantasy basketball.
He will become an advisor to the company and a shareholder in Big Lead Sports, as part of the agreement.
“I’m very pleased to be working with Big Lead Sports on this unique partnership. I see a lot of opportunity in fantasy sports and the digital media services Fantasy Sports Ventures provides. I am looking forward to adding value to all of the platforms especially the free educational initiatives that are being developed for kids,” Stoudemire said. “Although I am a novice in fantasy sports and I may not be named Commissioner of my fantasy league this season, I do see the huge growth potential of fantasy basketball.”