With no end in sight to the Weather Channel-DIRECTV blackout, AccuWeather is taunting its competition with a billboard advertising its 24-hour channel in TWC’s hometown.
The billboard, which advertises “All Weather. All the Time,” is across the street from the Georgia World Congress Center in Atlanta, where the American Meteorological Society is holding its annual meeting this week. AccuWeather Channel is set to launch in the third quarter of this year.
— Brad Guay (@BradGuayWX) February 3, 2014