“A Real Renaissance At CNBC”

By Brian 

cnbcdec11.jpg“There’s a real renaissance at CNBC. It is once again one of the real jewels of the company,” Jeff Zucker says in this fawning Newsweek profile of “CNBC, Take Two.”

“CNBC has rediscovered its inner Gordon Gekko,” Johnnie L. Roberts writes. “With a new team led by president Mark Hoffman, the network unspooled a lineup of dynamic new shows anchored by young, smart journalists.”

And: “The makeover has caught on with viewers. Ratings are soaring among its target audience of 25- to 54-year-olds, up almost 60 percent from last year… The network expects record revenue in excess of $450 million and profit of about $275 million this year.”