21st Century Fox Debuts New Logo

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By Alex Weprin Comment

21st Century Fox, which will become the parent company of Fox News once News Corp. completes its split into two companies, has unveiled a new logo. The logo, left, plays off of the iconic spotlights that were a focal point in the old “20th Century Fox” logo, and adds a more modern font.

“Like our name, the logo reflects the rich creative heritage of Twentieth Century Fox and signals the promise of the 21st century and our restless drive toward the future,” wrote News Corp. CEO Rupert Murdoch in a note to staff. “Ultimately, our new logo celebrates the powerful commitment of you and your colleagues to the excellence and innovation that will propel 21st Century Fox forward.”

They also produced a video for the logo:

21st Century Fox from 21st Century Fox on Vimeo.

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