2011 NBA Draft Overnights Highest Since '07

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By Marcus Vanderberg Comment

Thursday’s telecast of the 2011 NBA Draft on ESPN generated a 2.5 overnight rating, according to Nielsen.

It was the highest rating for the NBA Draft since 2007 (2.6 overnight rating) and up nine percent over last year’s 2.3 overnight rating.

The top five metered markets for the 2011 NBA Draft were:

Cleveland – 5.6

Salt Lake City- 5.0

San Antonio – 4.6

Indianapolis – 4.6

Chicago – 3.9

 

 

 

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