The National Football League and Yahoo have announced a partnership that will make the Sunday, Oct. 25 game between the Buffalo Bills and the Jacksonville Jaguars available on every screen in the world.
The first-ever livestream of an NFL game will run across Yahoo properties globally, including Yahoo, Yahoo Sports, Yahoo Screen and Tumblr, which boast more than 1 billion monthly users.
Essentially, the NFL is giving away the most valuable content on television for free—albeit a game played in London between two mid-market teams that starts at 9:30 a.m.
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