Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
Three short films, debuting this weekend at the New Yorker Festival, give viewers a behind-the-scenes look at three New Yorker covers.
In partnership with Qualcomm, an innovative technology company that was crucial to creating smartphones, award-winning filmmakers created rich backstories for smartphone-related covers of the magazine. Running about five minutes each, these shorts are now available on the New Yorker’s YouTube channel.
From animated enchanted forests to a snapshot of a New York summer at a public pool, these films are three unique points of view into how technology shapes and fills our lives today.
In order to produce the films, the New Yorker worked with Qualcomm to create something that neither company had done before.
“We’ve
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in