USA Captures Cable Ratings Crown for August '09

USA Network closed out the summer on yet another high note, averaging 3.79 million viewers in prime time for the month of August, while sweeping the three major demos.
 
Per Nielsen ratings data, USA increased its nightly delivery by 41 percent versus the year-ago period, while posting a 34 percent gain among adults 25-54. The network averaged 1.68 million members of the demo, up from 1.26 million in August 2008.
 
NBC Universal’s flagship cable property enjoyed a 25 percent boost among viewers 18-49, averaging 1.43



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in