TruTV Is Attracting a Younger Audience Thanks to New Comedy Shows and Specials

Turner network claims median age of 35

Though it won't present to advertisers for another week, truTV gave a hint at what it will say to buyers during its time at Turner's big upfront party on Wednesday, May 18.

Going into its second upfront since its rebrand into a more comedy-themed network, truTV says its median audience is now 35 years old, a full three years younger than a year ago and ranks among the top cable networks with young adults. The Turner network, which has experienced big growth on social media, is also coming off a strong March fueled by the airing of early-round NCAA Men's Basketball Tournament games, where truTV had 47.2

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