This Is Us’ Milo Ventimiglia Cleverly Makes Peace With Crock-Pot Ahead of the Super Bowl Episode

#CrockPotIsInnocent promo quells fans who blamed the brand for Jack’s impending demise

Ever since This Is Us’ Jan. 23 episode revealed that a faulty slow cooker—given to the show’s Pearson family by a neighbor—was responsible for igniting the fire that helps lead to the demise of patriarch Jack in the Sunday’s post-Super Bowl episode, some fans have been blaming Crock-Pot for contributing to Jack’s death.

After efforts by both the brand and the show in the past week and a half to calm upset fans, This Is Us and Crock-Pot joined forces for a clever promo in which Milo Ventimiglia, who plays Jack, urges viewers to “forgive,” as he ladles chili from a Crock-Pot.

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