Buttressed by stellar Monday Night Football deliveries, ESPN nailed down its second consecutive monthly ratings race. Through Oct. 31, the sports network averaged 3.62 million total viewers in prime time, a 3 percent decline from its year-ago delivery (3.72 million).
Per Nielsen ratings data, ESPN swept the three core TV demos, drawing 1.82 million viewers 18-49 (a decrease of 3 percent versus October 2009), while serving up 1.81 million adults 25-54, down 4 percent from 1.89
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