Nielsen Names Crow SVP, Local TV Services

NEW YORK Nielsen today said Sabrina Crow has been appointed svp, managing director of local television client services, which includes the local Nielsen TV ratings, effective May 26. She succeeds Kevin Svenningsen, who has taken on a new position at Nielsen as svp, Nielsen Tracking Services.

Most recently, Crow was an svp within Nielsen Business Media, where she has led print, online and trade shows for a portfolio of over 20 brands including Adweek, Brandweek and Mediaweek.

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