Michael Skarzynski Named Arbitron President, CEO

Arbitron has a new president and CEO. The ratings firm’s board of directors announced Monday morning (Jan. 12) that it has appointed Michael P. Skarzynski as president and CEO effective immediately. Skarzynski, 52, will also be appointed to Arbitron’s board of directors.

Stephen B. Morris, 65, who served as president and CEO for 16 years, will continue as chairman of the board and will be an advisor to Skarzynski during the transition.

Most recently, Skarzynski served as CEO of Iptivia, a privately held performance management software company based in New York, where he was responsible for the restructuring and global expansion of the business.

“After a thorough search process, we believe we have selected the candidate that best matches the requirements for leading the company during these challenging economic times,” says Phil Guarascio, Arbitron director and chairman of the Arbitron Board Nominating and Corporate Governance Committee.

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