In the runup to Halloween, it seems natural that Twitterphiles would be commenting on America’s two most frightening TV series.
And true to form, the Sunday night time slot once again proved to be magic for AMC’s The Walking Dead, which lit up Twitter with 552,000 tweets reaching 4.8 million users.
WARNING: Big spoilers ahead if you're not caught up on The Walking Dead and American Horror Story: Freak Show. You've been warned.
Between Oct. 20 and 26, the character Rick Grimes garnered most of the attention with his grisly dispatching of cannibal leader Gareth with his trusty red handled machete.
RICK IS SUCH A BADASS!!!!!!!! #TheWalkingDead
— amy felando (@amyjfelando) October 27, 2014
Booya!!! Don't ever mess with Rick or his people! #TheWalkingDead
— Raliegh (@RaleighPDX) October 27, 2014
There were also some tears shed for Bob, whose departure from the series began with a cackling surprise for the cannibalistic antagonists from Terminus.
— Samantha Leigh (@Samanalei) October 27, 2014
Nielsen ranked FX’s Amercian Horror Story: Freak Show number two on the top 10 Twitter ratings. The show featured two con artists trying to sell a baby Sasquatch that turned out to be a feral goat with a cat’s jaw sewn on it.
Much attention, however, focused on the character Edward Mordrake, a carnival legend with a second demon face on the back of his head who was summoned by the character Elsa, actress Jessica Lange. The Mordrake episode elicited this rather acerbic observation:
— Justin Darmanin (@justindarmanin) October 23, 2014
NBC slotted sixth and 10th place with The Voice.
Unique Audience (000)
|1||The Walking Dead||10/26/14||AMC||4,808||552|
|2||American Horror Story: Freak Show||10/22/14||FX||3,560||299|
|3||Pretty Little Liars||10/21/14||ABC Family||2,602||193|
|4||WWE Monday Night RAW||10/20/14||USA||2,189||160|
|7||WWE Hell in a Cell||10/26/14||Pay-Per-View||1,808||222|
|8||Dancing With the Stars||10/20/14||ABC||1,681||71|
|9||Saturday Night Live||10/25/14||NBC||1,348||41|
Nielsen Social captures relevant Tweets from three hours before, during and three hours after an episode’s initial broadcast, local time. Unique Audience measures the audience of relevant Tweets ascribed to an episode from when the Tweets were sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe episodes only and excludes sports events. For multicast events, networks are listed alphabetically and metrics reflect the highest Unique Audience across all airing networks, denoted with an asterisk.