Condé Nast is expanding its OTT offerings with channels for Wired, Bon Appétit and GQ, company executives announced today at its NewFront presentation.
Wired is expected to launch later this year, with the channels for Bon Appétit and GQ expected to launch next year on AppleTV, Roku and Amazon Fire.
“While consumers have more screens and more content to choose from than ever before, advertisers face the challenge of less buyable options,” said Pamela Drucker Mann, chief revenue and marketing officer of Condé Nast.
Condé Nast boasted 12 billion digital video views last year.
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