In a deal that unites two of the largest online radio providers, CBS Radio and Yahoo announced Wednesday (Dec. 3) the two would combine their online radio stations.
Beginning early next year, LAUNCHcast’s 150 online stations and more than 150 CBS Radio stations will be integrated into Yahoo’s music site powered by CBS Radio’s player. CBS Radio will assume sales responsibility for the entire portfolio.
As part of the partnership, Yahoo news and sports will incorporate dedicated CBS Radio players into their sites, featuring popular CBS Radio sports, news and Talk stations such as WFAN-AM in New York, KNX-AM in Los Angeles, and WPHT-AM in Philadelphia.
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