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Topic: Zynga

Players Lend a Helping Hand—or, Thumb Social games like FarmVille boost charitable causes—and burnish the reputations of blemished brands

When Japan was hit last year with one of the biggest earthquakes ever measured, Laura Hartman received a text from her brother. Hartman’s brother just happens to be Mark Pincus,…

April 10, 2012, 6:08 AM EDT

Zynga Nabs Omgpop $200 million deal to acquire company behind runaway mobile game Draw Something

Zynga has acquired game publishers Omgpop for $200 million. Until recently, Omgpop was best known as a casual gaming destination known for games such as Balloon Splash. That's until recently, when…

March 21, 2012, 4:20 PM EDT

How Ads Could Ruin Zynga and Why They (Probably) Won't Post IPO, does the gaming giant need to see the advertising light?

Players can spend a lot of time chopping trees, quarrying rocks and planting grapes in CastleVille, all in the name of helping a princess build her home. When they run…

March 5, 2012, 12:02 AM EST

Chris DeWolfe's MindJolt Broadens Scope, Changes Name MySpace founder rebrands company as Social Gaming Network

Chris DeWolfe doesn’t believe there will ever be another Zynga. But that doesn’t mean he isn’t trying to build his own social gaming empire. DeWolfe, who co-founded MySpace and served as…

February 16, 2012, 4:59 PM EST

Hasbro to Produce Zynga-Inspired Toys, Games First products will roll out this fall

It’s not enough for the makers of Angry Birds to hawk plush pigs in department stores. Now Zynga is getting in on the act. The social gaming company has licensed to…

February 9, 2012, 3:28 PM EST

Advertising Fuels Facebook's Monster $5 Billion IPO Company’s ad revenue hit $3.2 billion in 2011

Even though Facebook has barely gotten started when it comes to advertising, the company can thank Madison Avenue for the stunning $5 billion initial public offering (IPO) it filed on…

February 1, 2012, 6:07 PM EST

Investors Underwhelmed by Zynga IPO Should tech startups be worried?

It looks like investors weren't scrambling to buy a piece of FarmVille. Social game maker Zynga made its debut on the Nasdaq Friday, and after initially rising from $10 per share…

December 16, 2011, 8:12 PM EST

Social Gaming's Big IPO Zynga priced for $1 billion offering

Zynga, the maker of social gaming hits like FarmVille and CityVille, is set to start trading on the Nasdaq today at a price of $10 per share, valuing the company…

December 16, 2011, 12:00 AM EST

Hot List: Digital Facebook and Spotify are among the year's hottest digital media companies

Social Media Site Facebook Call it a bully, a new paradigm, a blessing, a curse—whatever you call Facebook, its presence and power is undeniable. Today the social network has more than 800…

December 5, 2011, 5:43 AM EST

SEC Investigates Zynga's Financials in Last-Minute IPO Talks Requests more detailed player info

As it gears up for a November IPO, Zynga is holding its final round of talks with the Securities and Exchange Commission to address some last-minute issues. According to the…

November 1, 2011, 11:18 AM EDT