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Topic: Zenith Media

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FX Networks Taps Zenith Media For media planning and buying

Zenith Media will take over the media planning and buying for FX Networks' television and digital media business from Media Storm. The account will be managed at Zenith's Los Angeles…

July 31, 2014, 5:20 PM EDT

Electrolux Moves Business to Zenith Media Snags media planning and buying from Prometheus

Electrolux Major Appliances North America is shifting the duties for its U.S. media strategy, planning and buying to Zenith Media from Prometheus. The Publicis Groupe shop won the business after a…

July 23, 2014, 10:48 AM EDT

JPMorgan Chase Embraces Its New Digital Shop Publicis Groupe's Roar arose from last year's global pitch

It's still early stages for Roar, the new shop that Publicis Groupe created to handle JPMorgan Chase's global digital business, but so far a bank marketing leader likes what he…

June 26, 2014, 1:31 PM EDT

Ava Jordhamo Takes COO Role at ZenithOptimedia Previously was president of the group

ZenithOptimedia North American president Ava Jordhamo is assuming a new role at the media group. As chief operating officer for the region, Jordhamo will oversee operations and diversified services (including Newcast),…

June 18, 2014, 4:47 PM EDT

Reckitt Benckiser Expands Its Media Agency Roster Units of Interpublic, Dentsu pick up business

Reckitt Benckiser has expanded its roster of media agencies following a global review of its media planning and buying business. Previously, the business was split primarily between Publicis Groupe's Zenith Media…

December 17, 2013, 10:51 AM EST

Reckitt Benckiser Reviews Its Global Media Account Expects to complete the process by year's end

Reckitt Benckiser has launched a global review of its media planning and buying business. The review encompasses both traditional and digital media buying. A global media spending figure was not immediately…

August 2, 2013, 10:20 AM EDT

Why Native Ads Are Bad News for Some Agencies Publishers, clients pose a threat to creative shops

When Capital One set out to endear itself with entrepreneurs, it enlisted Forbes to create blog posts on its behalf about cybercrime and other scourges of small business. Likewise, UPS…

January 8, 2013, 6:10 AM EST

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