Topic: Zappos
Pinterest attribution can be complicated for marketers. The main issue is that someone could pin a product image from one page on a brand’s site, but that page could feature…
With the proliferation of media choices comes the natural evolution of media strategies. Here, Adweek singles out some of the most innovative and effective brand blueprints of the last year…
It’s hard to imagine corporate America adopting Zappos’ quirky culture, which asks its employees to be creative and adventurous and actually encourages interoffice dating. But executives who would reject the…
• Note: One of the images below features nudity. NSFW. When Zappos unveiled its "More Than Shoes" campaign earlier this summer, featuring naked women on the streets of New York, it…
Zappos wants you to know it sells more than shoes. So, in new ads from Mullen, the online retailer shows women wearing … only shoes? Yes, the creative approach here—showing…
