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Topic: Youtube

The Best-Loved Brands in the LGBT Community Is supporting gay rights good for business?

Many major brands have been vocal on both sides of the gay rights issue. It’s not advertising—and for that reason, it may be the best kind of marketing. YouGov BrandIndex found…

June 24, 2014, 10:46 PM EDT

Study: Teens Are Not Fleeing Facebook Youth social media habits may surprise you

Who says Facebook doesn’t still have its youth? Almost 80 percent of teens are there, and they are more active on the social network than any other, according to a…

June 24, 2014, 11:48 AM EDT

Facebook Says If You Like Video Then You'll See More of It Views double in past six months

Facebook is giving video views more weight in its News Feed algorithm, which determines what users see from brands and friends on the social network. The greater emphasis on video…

June 23, 2014, 4:29 PM EDT

Sept. 11 Will Never Be Forgotten for This Dance Troupe How the NYC Ballet stood tall the day the Twin Towers fell

Production: Gold The New York City Ballet was in Parma, Italy, when the news arrived on Sept. 11, 2001, that the Twin Towers had been attacked. Heartbroken and almost 4,000 miles…

June 22, 2014, 6:59 PM EDT

Jerry Seinfeld Has Become a Therapist to the Stars Comedians in Cars Getting Coffee sessions are pure entertainment gold

Programming Series - Gold For all the talk about “premium video” online, few ad-supported Web series have made the case that their product is just as good as anything on TV…

June 22, 2014, 6:57 PM EDT

What Brands Can Learn From a YouTube Artist Like Lindsey Stirling [Video] Violinist talks talent and trust

Getting people to watch videos online is difficult. After all, there's no exact science. Or is there? Electronic dance violinist Lindsey Stirling has it figured out, and now everyone is…

June 22, 2014, 6:50 PM EDT

Dish Takes Over YouTube With Spanish-Speaking World Cup Ad 100 million impressions in two days

Dish signed up for 100 million impressions with a far-reaching YouTube video campaign. The TV provider bought the top spot on YouTube over two days—the masthead on desktop and mobile—showing…

June 17, 2014, 3:20 PM EDT

Beats by Dre Takes Down Big Sports Brands in Top Videos Racks up more views than World Cup names

Beats by Dre may not be a sports marketer, but the brand certainly has the digital stamina to compete with Adidas and Nike in terms of YouTube views, highlighted in…

June 12, 2014, 5:52 PM EDT

5 Ways Visa Plans to Stand Out With Digital at the World Cup Big social, mobile and video push

With digital accounting for 30 percent of Visa’s global marketing spend, the financial giant’s World Cup media plan kicks into gear today via YouTube, Facebook and Twitter placements. This year’s…

June 12, 2014, 10:26 AM EDT

World Cup Mania Takes Over Top 10 Branded Videos Adidas, Samsung, Visa all top the VidIQ chart

With less than a week to go until the World Cup, seven of the top 10 branded videos plug soccer-themed spots this week. Adidas claimed the No. 1 spot this week…

June 6, 2014, 4:33 PM EDT

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