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Topic: YouTube Brandcast

Facebook, Twitter and Snapchat Could Soon Host NewFronts Shows of Their Own

And rival YouTube's buzzy Brandcast

Google will attempt to wow advertisers in New York tonight with its fifth annual YouTube Brandcast for the Digital Content NewFronts. Google is being tight-lipped about the entertainment, but it…

YouTube's 'Google Preferred' Has a 1% Ad Tier, Too

Brands can go super premium

When YouTube rolled out its Google Preferred advertising platform last week at the Digital Content NewFronts, the video site's executives lauded the ability for brands to target pre-roll ads against…

At the YouTube Brandcast NewFront, Pharrell at Least Is Happy [Video]

Michelle Castillo and some all-new Internet superstars

Hubris to the power of 10 from Vice's Shane Smith, just one of the Internet personalities making online video for marketers to put their ads next to.  

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