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Topic: Yahoo

Investor Blasts Yahoo Over Tumblr Strategy, Calls for AOL Merger Hedge fund pushes for change

Yahoo is under pressure to merge with AOL as an activist Wall Street fund pushed today for big changes at the Internet advertising giant. The hedge fund, Starboard, wrote a…

September 26, 2014, 2:52 PM EDT

9 Women the NFL Should Consider for Next CMO Industry straw poll garners candidates for troubled league

The National Football League on Tuesday named Cynthia Hogan as svp of public policy and government affairs and appointed four women as advisors on domestic violence. These moves follow the NFL's…

September 17, 2014, 6:57 AM EDT

Anonymous Apps Try to Curb Bad Behavior Ask.fm is investing millions to ensure a safe user experience

Ask.com was well aware of the controversy surrounding anonymous app Ask.fm before purchasing it last month, according to its CEO Doug Leeds. Here, the exec, who now also oversees Ask.fm,…

September 15, 2014, 10:05 PM EDT

Feds Tried to Fine Yahoo $250,000 Per Day for Not Complying With U.S. Surveillance 7-year secret battle finally comes to light

Yahoo has won a seven-year legal battle to declassify documents about how U.S. intelligence officials pressured the tech giant, under threats of huge fines, to hand over user data. The court victory…

September 12, 2014, 10:59 AM EDT

Yahoo Japan's Awesome 50% Off Sale Leaves the Price the Same and Cuts the Product in Half Left side of a suit, anyone?

Next time you see a sale online, be sure to read the details closely.  Yahoo Shopping's Japanese division is running hilarious ads promoting 50 percent off several items: suits, bicycles and…

September 9, 2014, 11:38 AM EDT

YouTube May Be Worth Up to $40 Billion—More Than Twitter Jefferies report projects $8.9 billion in ad sales by 2016

YouTube, broken out from Google’s overall business, is potentially worth more than Twitter with a valuation up to $40 billion, according to an analysis released today by Jefferies. The report looked…

September 3, 2014, 3:03 PM EDT

Yahoo Style Arrives in Time for Fashion Week New digital magazine features Jessica Biel, two video series

Yahoo Style debuts today, just in time for a peek at New York Fashion Week. The online publication's newest digital magazine under Yahoo CEO Marissa Mayer hopes to offer viewers…

September 3, 2014, 8:56 AM EDT

8 Media Buzzwords That We've Lost Forever How precise industry terminology became vague and cliché

We’ve long lamented the rise of trendy language in advertising and business, but while we’ve played buzzword bingo and occasionally pointed fingers at those who speak in clichés, something more…

September 1, 2014, 7:51 PM EDT

Everything You Should Know About This Year's Fantasy Football Apps [Video] Which was most impressive?

With fantasy football players increasingly going mobile, league hosts are updating their apps to meet player demands. Adweek reviewed the top four in the game—ESPN, NFL, CBS Sports and Yahoo—to…

August 21, 2014, 11:10 AM EDT

Yahoo Woos Small Retailers With New E-Commerce Offerings Looks to gain bigger retail foothold

By 2018, e-commerce is expected to make up 11 percent of retail sales in the U.S.—equivalent to $414 billion—according to a study by Forrester Research. Yahoo’s newest initiative helps small…

August 15, 2014, 4:56 PM EDT

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