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Topic: xoJane

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The Toast Is Generating Heat Online Site is profitable after just 9 months

The Toast is singular among the ladyblogs. It is primarily a humor site with a heavy focus on the literary, pop culture and general nerdy content targeting young women. It…

April 15, 2014, 9:13 AM EDT

Jane Pratt Launches Beauty Site xoVain New blog features (very) personal stories, shoppable posts

This morning, at the Waterworks showroom in New York’s Flatiron district, Jane Pratt presided over the launch party for her new beauty site, xoVain, wearing a bathrobe. It’s not an…

March 1, 2013, 1:00 PM EST

First Mover: Jane Pratt She dishes on xoJane.com and her website with teen blogger Tavi Gevinson

Adweek: So, are you still sassy? Jane Pratt: I don’t think that ever really goes away. Though my grandma, who is 104, keeps hoping I will get past it. AW: How would…

May 13, 2011, 6:28 AM EDT

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