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Topic: Xbox One

Adweek's Top 5 Commercials of the Week: Oct. 25-Nov. 1

Funny, flashy, goofy or revolutionary‚ÄĒvote for your favorite spot

Welcome to Adweek's newly revamped recap of the week's best commercials. In the past, we've shown you our 10 favorites each week. From now on, we're going to narrow it…

Ad of the Day: Xbox One Invites You to Live Inside Your Entertainment

CP+B blurs the lines

The whole world's a video game these days. Or at least, a commercial for one. Case in point: "Invitation," Crispin Porter + Bogusky's rip-roaring 90-second spot for Microsoft's Xbox One, highlighting…

Netflix Gets Massive Sub Bump in Q3

Strong stock price, high revenue boost solid earnings report

Netflix saw a major increase in subscribers in Q3, bringing in another 1.29 million domestic subs during the quarter (up a whopping 11 percent) and 1.44 million in foreign markets.…

Machinima Will Have a Second Screen on Your Screen for Xbox One

Game guides will pop up and tell you how to play

This may be a little specific, but did anyone else scour all of Arkham City for those damn Riddler trophies for (clears throat) hours last year? Because I sure did,…

Gamers Grow Increasingly Incensed with Microsoft's Xbox One

But will Sony's PS4 remain the hero?

With each new announcement about the upcoming launch of the Xbox One, Microsoft seems to be making a few more enemies. Gamers and industry observers have become increasingly skeptical of the…

YouTube's 10 Most-Watched Ads in May

Gaming videos dominated, while Kmart and Old Spice kept the party going

Let the games begin!                                       Sony and Microsoft stormed Adweek and YouTube's Ads Leaderboard in May as both companies introduced their next-gen gaming consoles—the PlayStation 4 and Xbox One—in teaser videos. Both…

Microsoft's Xbox One Is Its Own Second Screen

Brings together live TV, Internet, gaming, original content

Microsoft hopes the new Xbox One—its first console in eight years—will become a hub for entertainment. In addition to live TV, the device will offer exclusive media content, including a…

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