Topic: Xbox
Microsoft hopes the new Xbox One—its first console in eight years—will become a hub for entertainment. In addition to live TV, the device will offer exclusive media content, including a…
This June, stand-up comedy is coming to your cellphone. And your iPad. And your connected TV. And your computer. It’s all part of Comedy Central’s CC: Stand-Up app, a sort…
Following its first foray into original programming, Netflix put up first-quarter numbers that exceeded Wall Street’s expectations. Thanks in part to the success of its $100 million David Fincher potboiler,…
When cosmetics company Bare Escentuals decided to offer a customer loyalty program in May 2012, it took a non-traditional approach, giving fans personalized gifts and invitations to insider events rather…
Last spring, some of the Web’s biggest players, including Yahoo, AOL, Hulu and YouTube, took a page out of the glamorous TV world by launching the Digital Content NewFronts. But while…
Streaming audio service XBox Music—which is not, actually, just for XBox—will now have in-stream advertisements. TargetSpot, which provides targeted ads for both CBS Radio and ABC News Radio, will supply…
Online video has yet to create premium content. YouTube, Netflix, Hulu have all tried, but none has achieved the mass appeal and big-budget scale of a CBS. Last year Microsoft…
Social commerce is typically Facebook’s and maybe Pinterest’s domain. But Twitter doesn’t usually factor into the conversation. American Express began to change that last year when it rolled out the ability…
Specs Age 43 New gig Editor in chief, Men’s Health Old gig Editor of MensHealth.com What’s it like going over to a print magazine after editing the website for the past few years? I was…
President Obama may be the leader of the free world, but he may also be the leader of the advertising world. A few members of “The Future of Enhanced Advertising”…
