The Women's issue | Adweek The Women's issue | Adweek

Topic: The Women's issue

Information Diet: Giuliana Rancic The 'Fashion Police' star can't get enough of those crazy Kardashians

Specs Age 37 Accomplishment Host and managing editor of E! News and co-host of Fashion Police on E!; star of Style network's Giuliana & Bill with husband Bill Base Los Angeles What’s the…

March 1, 2012, 10:30 PM EST

Portrait: Womenkind Agency aims to make marketing more relevant to household purchase makers

Specs Who Kristi Faulkner (l.), president, co-founder; Sandy Sabean, chief creative officer, co-founder  What Creative agency targeting female consumers Where New York Industry pioneer Mary Wells Lawrence notwithstanding, the advertising world isn’t known for…

March 1, 2012, 6:43 AM EST

Perspective: Blonde Ambition She's tall, young, blonde and saucy—and she's been selling brands for over half a century

Question: What does a bottle of Pepsi from 1957 have in common with a pricey pair of Guess jeans in 2012? Answer: Pretty much nothing—except for tall, blonde and provocatively…

March 1, 2012, 6:38 AM EST

Data Points: Women by the Ages A snapshot of Gen Y women shows they are in love with technology, but they're less likely to be wedded to a political party

Almost all women are tethered to one device or another, but how they use them varies widely across the generations. Boomers are more likely than their younger counterparts to go…

February 29, 2012, 10:08 AM EST

Charlotte Beers: Lonely at the Top What keeps women from climbing the corporate ladder all the way up?

She’s one of the few females to run a major ad agency. But Charlotte Beers is also known for some more colorful moments: like the time she took apart and…

February 29, 2012, 12:25 AM EST

Smith & Wesson to Lock 'n' Load Fall Fashions Finally, women can be armed without sacrificing style

Somewhere between 15 million and 20 million American women have something unexpected in common: They all own guns. But a quick visit to the local sporting goods store reveals something…

February 28, 2012, 6:02 AM EST

Pinterest: The New Facebook for Lifestyle Magazines Social network is driving lots of traffic to monthlies, but is it fulfilling its potential?

While Pinterest’s usefulness and staying power are still being debated, one thing has become clear: With its mostly female user base and emphasis on visuals, the online corkboard has become…

February 28, 2012, 5:58 AM EST

Women Who Go Their Own Way Entrepreneurs who gave up lucrative jobs to launch startups

Total parity in boardrooms and C-suites may still be elusive, but a growing number of women entrepreneurs are striking out on their own and showing that they’ve got the chops…

February 28, 2012, 5:47 AM EST

First Mover: Jeri Ward Audi's new customer experience director on making sure the brand promise stays fulfilled, long after the owner leaves the showroom

You have a new title that hasn’t existed before: director of customer experience. It sounds really nice, but what’s it mean? There are four main areas. I’ll be doing strategy—what…

February 28, 2012, 5:46 AM EST

Editor's Note: End of the Everywoman Icons Oprah and Martha are flaming out as female-centric social media brand Pinterest becomes a phenom. It might not be a coincidence

Once upon a time, there were two venerated queens. Each enjoyed a historic reign over her multimedia kingdom, ruling absolutely over her millions of adoring subjects who yearned to be…

February 27, 2012, 12:37 AM EST