The Women's issue | Adweek
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Topic: The Women's issue

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Blueye Wants to Turn Your Social Activity Into Sales Agency helps brands harness commerce, social, mobile Web

Specs Who Founder Shannon Smith (l.) and vp, product Abby Ross What Social marketing agency Where Chicago offices When Facebook opened up its API to developers in 2009, Shannon Smith and Abby Ross jumped…

February 28, 2013, 12:37 AM EST

How Clairol Hair Color Went From Taboo to New You Hair dyeing shifts from shameful secret to $1 billion bonanza

Throughout history, women have grappled with a biological inevitability that is, literally, always top of mind: Sooner or later, they go gray. As the common wisdom goes, about 50 percent of…

February 28, 2013, 12:35 AM EST

Surprise: Male and Female Execs Are Held to Different Standards Gender stereotypes still apply

When it comes to judging leaders, gender stereotypes still hold true. The Center for Talent Innovation surveyed about 4,000 executives and found that while women bosses are held to a…

February 27, 2013, 6:25 AM EST

Carrie Brownstein Wants to Be Funny on Twitter It’s a crapshoot

Who Carrie Brownstein Age 38 Accomplishments Co-creator and star of IFC’s Portlandia; guitarist and singer in Wild Flag (and formerly Sleater-Kinney); onetime employee of Wieden + Kennedy, Portland, Ore. Base Portland, Ore. What’s the…

February 27, 2013, 6:24 AM EST

Carine Roitfeld Talks About Leaving Condé Nast The former Vogue Paris editor on her newest obsessions

Carine Roitfeld hasn’t slowed down since ending her decade-long editorship of Vogue Paris last year. She launched the magazine CR Fashion Book, collaborated with MAC on a cosmetics collection, was…

February 26, 2013, 6:15 AM EST

For the First Time, Women Could Head FTC, FCC Obama may make history again

President Obama has the chance to make history again, this time by naming the first woman chair of the Federal Communications Commission as well as one to head the Federal…

February 26, 2013, 6:15 AM EST

Women Are Getting Down and Dirty in the Latest Fitness Fad Marketers are getting on board, too

Last year, some 100,000 women showed up at events with names like Utopian Tubes and PMS (that’s Pretty Muddy Stuff) where they scrambled up rope ladders, sloshed through mud pits…

February 26, 2013, 6:14 AM EST

New Tattoos Made Just for Women Coming to an ankle near you, the “Lady-Like” tattoo

As a mother of three, Shelly Coffman didn’t really have a ton of extra time to become a “mompreneur,” but she did. And with her MBA and an extensive background…

February 26, 2013, 6:11 AM EST

Best Female Brand Mascots These women rule

They’ve been with us for over a century now, greeting shoppers in store aisles, striking a pose on packaging, and popping up in TV spots and on the Web. If…

February 26, 2013, 6:08 AM EST

Kirsten Flanik on How Women Can Succeed in the Workplace Fostering freedom and confidence are key drivers

Next month, Facebook’s COO Sheryl Sandberg will publish her book, Lean In. Among other things, it’s been reported that Sandberg believes that, as women, we hold ourselves back by lacking…

February 25, 2013, 12:05 AM EST

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