Topic: WK Media

Electronic Arts Awards Its Media Business

Starcom succeeds WK Media

The Los Angeles office of Starcom has won Electronic Arts’ U.S. media business after a review, according to sources. Sources identified the other finalists as MediaCom in Los Angeles and UM…

Electronic Arts Reviews Its U.S. Media Account

Search comes amid split with WK Media

Electronic Arts is searching for an agency to handle its media business in the U.S. The search comes amid a split with longtime incumbent WK Media. WK had handled the business…