Topic: W+K

Ad of the Day: This Powerade Spot Will Be Among the Most Hard-Hitting of the Rio Games

Quite literally, as W+K profiles boxer Shakur Stevenson

Powerade pulls no punches whatsoever in this spot from Wieden + Kennedy Portland starring 19-year-old amateur boxer and U.S. Olympian Shakur Stevenson.  As an official Olympics sponsor, Coca-Cola can avoid the complex maze…

Talent Wars

Agencies are battling Silicon Valley for the best people. Here's how they can win

Here we go again. The people problem, a perennial fear of agency bigwigs, has begun percolating again over the past year or so, starting in the way that many a…

W+K Denies Report of Nokia RFI

Client insists speculation inaccurate

Wieden + Kennedy London managing director Neil Christie denied reports that Nokia has sent out an RFI for its global smartphone business, currently at the agency. Christie said his Nokia marketing…