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Topic: Wired

Condé Nast Entertainment Debuts The Scene Platform features digital videos from magazine publisher, partners

Condé Nast Entertainment isn't just making a splash in the digital video space. The magazine publisher is making The Scene, a new platform that will curate video content from its…

July 16, 2014, 12:18 PM EDT

Netflix Looking To Pursue More Native Advertising Good news for branded content outlets

Online audiences are oohing and ahhing over Netflix's New York Times branded content on women inmates, tied to the hit series Orange Is the New Black.  While this is one of…

June 16, 2014, 6:43 PM EDT

Wired's Keith Grossman Named Publisher of Bloomberg Digital Will oversee product expansion and ad sales

Wired and Ars Technica associate publisher Keith Grossman is headed over to Bloomberg, where he’ll take on the newly created title of publisher of Bloomberg Digital and digital products. Bloomberg Media…

June 16, 2014, 5:00 PM EDT

ASME Announces 2014 National Magazine Award Nominees Condé leads the pack with 30 nods

The American Society of Magazine Editors released its list of finalists for the 2014 National Magazine Awards (or “Ellies,” as they’re known in the industry) today, and with a total…

March 27, 2014, 12:00 PM EDT

Print Ad for Moto X Lets You Change the Phone's Color With the Push of a Button Wafer-thin LED sorcery in 150,000 issues of Wired

Whether you think it's a long-awaited ad hybrid or just a high-cost gimmick, this upcoming interactive print ad for Motorola's Moto X is definitely pushing people's buttons. Running in 150,000 New York…

December 20, 2013, 10:06 AM EST

The Hot List Gala 2013 [Video] Lauren Reeves catches up with winners and guests

Cosmo's Joanna Coles and FX's John Landgraf are among those chatting with Lauren Reeves at Adweek's first-ever Hot List Awards party, plus a quick hello from special guest Louis C.K.  

December 3, 2013, 5:40 PM EST

Hot List Publisher of the Year, Howard Mittman Wired magazine's tradition of innovation informs all of its ongoing publishing strategies

Wired magazine's tradition of innovation informs all of its ongoing publishing strategies

December 3, 2013, 10:17 AM EST

Wired Taps Real Journalists to Push Further Into Native Advertising Hand-picked writers to work on content

Brands want advertising that looks and feels like actual editorial content, and publishers are uniquely positioned to help. But how do they do that without selling out?  Increasingly, by creating stand-alone…

August 8, 2013, 12:00 AM EDT

Wired and Bon Appétit Collaborate on Food Issue On newsstands in October

Bon Appétit and Wired might seem like strange bedfellows. But when you consider the ever-growing intersection of food and science (think molecular gastronomy, hotly debated GMOs), the magazines’ plans to…

August 4, 2013, 10:45 PM EDT

Wired and Cisco Collaborate on Crowdsourced Tablet Mag 'The Connective' uses real-time data to tell interactive stories

Last month, Wired Insider, Wired's marketing and promotion arm, announced that it would embark on a daunting experiment in magazine-making: Assemble a standalone tablet issue in just two days. (In…

May 15, 2013, 6:00 AM EDT

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