Topic: Wieden + Kennedy
The consensus around these parts over the years has been that Roger Federer is a singularly awkward brand spokesman. But that's not entirely fair. All you have to do to make…
He's the man your man could shave like. Terry Crews, the most notable Old Spice guy these days—last seen in the amusing Muscle Music interactive campaign last fall—is back in a…
Procter & Gamble is back to celebrating moms, in time for their big day. The packaged-goods giant has released a beautifully crafted four-minute video looking at the life of Eunice Kennedy…
McCann in Melbourne took the top honors at the 2013 One Show with its charmingly macabre "Dumb Ways to Die," an animated public-safety announcement (watch it below) for client Melbourne Metro. The…
It's shaping up to be an astonishing spring for ads on YouTube. In March, Pepsi MAX's Jeff Gordon spot screeched its way to 33 million views, or about 13 million more…
Coca-Cola has emerged from an extensive round of teen panels and believes it knows what those kids want from the brand—fun, "snackable" digital experiences that center on mobile consumption over…
Mark Hunter, the chief creative officer at Deutsch LA, is out at the agency he joined in January 2011, sources have confirmed. Deutsch executives could not be reached for comment and…
Digital media veteran Greg March has been named the chief digital officer at Ikon3. March spend the last seven years running digital media for Wieden + Kennedy, where he worked with traditional…
It's not quite Life of Pi. You're sitting, stranded at sea, in a lifeboat with your best friend, who you don't really even like that much, but he's the only other…
A simple question elicited varied responses today during a panel presentation at the 4A's Transformation conference: What work do you admire and why? For Co: Collective's Tiffany Rolfe, it's app that…
