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Topic: Widerøe

The Spot: Airline to Heaven

McCann Oslo brings the magic back to air travel with a spot for a Norwegian carrier

IDEA: It's a sad irony that flying, literally the most aspirational of human pursuits, has become synonymous with pure hell. Customer-service failures are the norm, to the point where one…

Hypnotic Airline Ad From Norway Almost Makes You Believe in Magic

McCann triumphs with Widerøe spot

McCann Oslo and director Marius Holst pull a rabbit from a hat with this deceptively simple commercial for Widerøe airlines. Beautiful scenery, amazing acting, stunning cinematography—and a wonderfully subtle message.…

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