The Whole Egg | Adweek The Whole Egg | Adweek
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Topic: The Whole Egg

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Y&R Legend Ed Ney Dies Described integrated marketing as 'the whole egg'

Ed Ney, the man at the center of expanding Young & Rubicam beyond traditional advertising and into a broad range of specialized marketing services, died today at the age of…

January 8, 2014, 5:54 PM EST

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