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Topic: Vox Media

Why NBCU Invested $200 Million in Vox

Old media buying into young, digital publishers 'was inevitable'

By taking a stake in Vox Media, NBCUniversal is finally getting a foothold in native digital publishing. The $200 million equity investment will see the two collaborate on digital and video…

Vox Media Sings the Praises of Chorus

Advertisers can now tap into native content platform

Vox Media thinks it knows what it takes to produce content for loyal, engaged audiences. It believes part of that secret sauce is its proprietary platform Chorus—and now it's letting…

UPDATED: DigitasLBi Inks Production Deal With Vice and Reels in Vox's New Native Ads

Agency nabs notable content-marketing partners

At its Digital Content NewFronts presentation Thursday, DigitasLBi announced a production partnership with Vice and unveiled a deal with Vox Media that gives it first rights to Vox's native advertising…

The Verge Launches Transportation Section With Hopes of Attracting Car Brands

Planes, trains and connected automobiles

The next road taken for The Verge veers toward the auto industry. The Vox Media online publication unveiled Transportation, a section dedicated to all modes of travel, with launch partner…

After Accidentally Revealing Its Super Bowl Ad, The Verge Decides to Leave It Live

Regional buy is a big step for the publisher

For most news sites, accidentally publishing an article too early can be embarrassing but rarely reveals too much. For The Verge, though, such a slip today revealed something truly surprising:…

Eater’s Redesign Is a Test For Vox Media’s Chorus Platform

Can CMS allow food brand to take the next step?

If you're heading to Eater and notice something a little different, it's because the nine-year-old website got a facelift on Monday. The new look is the culmination of editorial improvements and…

Vice’s Director of Global Marketing Jonathan Hunt Heads to Vox

Will help company expand

Jonathan Hunt, who led Vice's global marketing efforts, is leaving his post to help Vox Media expand as its global vp for marketing and partnerships. Hunt asserted that he still believes…

Condé Nast Entertainment Debuts The Scene

Platform features digital videos from magazine publisher, partners

Condé Nast Entertainment isn't just making a splash in the digital video space. The magazine publisher is making The Scene, a new platform that will curate video content from its…

Vox Launches Explainer News Site

‘Understand the news’ one flash card at a time

Vox, the news media enterprise formerly known as the ominous Project X, is finally here. The Ezra Klein-led venture officially launched late Sunday night, promising to give readers a better way…

Ezra Klein Explains His New News Site, Vox

Promises to make news interesting

Ezra Klein’s forthcoming news site will be called simply Vox and will be an antidote to the “vegetables” approach to news, he announced in a video post-style manifesto last night. In…

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