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Topic: Volkswagen

Shazam Will Make Its Smartwatches Debut Later This Year

Music app looks to become more ubiquitous

Shazam has designs on reaching a much broader audience through platforms beyond smartphones. The music-and-TV app later this year will include functionalities on smartwatches, the company revealed today at Mobile…

Three Founders of Goodness Mfg. Are Heading to Deutsch L.A.

Keister, Cianfrone, Adams named executive creative directors

Three co-founders of Goodness Mfg. are taking senior supporting roles at Deutsch L.A. Paul Keister, who was chief creative officer at Goodness, and fellow executive creative directors Bob Cianfrone and Tom…

Why Are Audi and Pirelli Tires Making Stylish Italian Clothes?

Outerwear designed to boost brand's image

German carmaker Volkswagen is once again looking to Italy to bulk up its portfolio, according to The Wall Street Journal. After purchasing luxurious Lamborghini and the motorcycle company Ducati over the…

Porsche Adds Third Shop to Agency Roster

Solve joins Cramer-Krasselt and OMG

Porsche Cars North America has added Minneapolis-based Solve to its agency roster. Cramer-Krasselt and Omnicom Media Group, a division within OMD, in Chicago will continue to work on the brand's…

Volkswagen Tests Your Shark Week Endurance With Endless Scrolling Game

Just keep driving

Volkswagen wants to turn the countless hours that you’ll likely spend looking up marine-related facts online this week while watching Discovery Channel’s Shark Week into a game. For the third year…

This Digital Agency Went From a Spare Bedroom to Winning Awards

Grow’s major clients include Google, HBO and Rdio

Specs Who Drew Ungvarsky, owner and creative director What Digital agency Where Norfolk, Va. Ten years ago, a computer science major named Drew Ungvarsky who loved designing and developing started Grow in the spare bedroom…

Rapp Names a New Global CEO

Alexei Orlov succeeds Bob Horvath

Rapp is getting a new global CEO. Volkswagen Group's Alexei Orlov will assume the role in July, reporting to Dale Adams, Chairman and CEO of Omnicom Group's Diversified Agency Services, the…

Infographic: Budweiser's Super Bowl Ads Killed It on Social for a Week

'Puppy Love,' 'Hero's Welcome' run wild on Twitter and YouTube

Last week, Friend2Friend shared exclusive overnight data with Adweek on the Top 10 big-game spots according to the raw number of Twitter hashtags produced in their names. While Budweiser's sentimental…

Anheuser-Busch Is the Super Bowl’s Top Sponsor

Beer giant has spent $149 million in the big game since 2009

The King of Beers also rules the Super Bowl. According to Nielsen, Anheuser-Busch was the top spender in the last five Super Bowls, ponying up $149 million between 2009-2013. That the…

Infographic: Will Super Bowl Advertisers Put Hashtags and Facebook URLs in Their Spots?

Fewer than half did in 2013

Remember when including a Facebook URL, Twitter hashtag or branded website was all the rage with Super Bowl advertisers (and TV marketers in general)? Per StarStar's numbers, during last year's big…

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