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Topic: The Voice

These Were the Hottest TV Shows and Networks of 2016

Power grabs, real and imagined, ruled the airwaves

Life met art in the 2016 TV Hot List. Veep, a political satire about a White House run, was declared Hottest Comedy, but was trumped by the real thing, which…

Why NBC Is Airing Superstore and The Voice During Its Olympics Coverage

Network won’t repeat Animal Practice blunder from 2012

NBC's Rio Olympics opening ceremony coverage upset some fans who complained about the heavy ad load and tape delay, but that uproar was nothing compared to the backlash the network endured four…

NBC Sets Fall Premiere Dates and Will Use 'The Voice' to Launch Its 3 New Series

Sunday Night Football kicks things off

Because NBC's No. 1 series, Sunday Night Football, stretches well past 11 p.m., the network can't use it to help any of its new shows this fall. Instead, the network…

Why OneRepublic's Ryan Tedder Posed as a Budweiser Pitchman in a Faux Vintage Ad

For new video premiering tonight during The Voice

In OneRepublic's new video for its latest single, "Wherever I Go," which debuts during tonight's episode of The Voice on NBC, the band's front man, Ryan Tedder, can be seen…

How The Voice and Twitter Plan to Use Augmented Reality to Boost Social Engagement

It's NBC's latest campaign on the platform

Twitter is setting up an augmented reality (AR) booth backstage tonight at The Voice, which will be shooting live from NBC studios in Universial City, Calif. The celebrity voice coaches—Blake…

Infographic: Do TV Shows Airing After the Super Bowl Gain Long-Term Viewers?

Usually not, at least in the past 10 years

With the large, and usually record-setting, audience that tunes into the Super Bowl, the network fortunate enough to air it has a prime opportunity to showcase one of its top…

Hot List: Here Are the Top TV Shows, Stars and Networks of 2015

Readers and editors agree Empire ruled the year

Amid the clutter of today's TV options, there are still several standout shows and networks worth celebrating. Adweek's annual Host List is a two-part celebration of the best that TV, print…

Which New TV Shows Are Emerging as Winners and Losers So Far This Season?

Good news for Blindspot, but not Minority Report

The first week of the 2015-2016 TV season is in the books. And while there are still several new shows debuting in the next few weeks (Fox premieres its two…

Why Marketers Shouldn't Get Overexcited About Virtual Reality as a Branding Tool

Until it is, in fact, real

Virtual reality is an extraordinarily hot topic right now in media and technology circles. We've seen some amazing developments in recent years, but for the purposes of marketers, technology has…

Tumblr’s First CMO on How to Grow While Staying True to the Brand

Stephanie Dolgins discusses new gig

Specs Current gig Chief marketing officer, Tumblr Previous gig Principal, Dolgins & Company Age 44 Adweek: You're Tumblr's first CMO. Why is there a need for one now? Stephanie Dolgins: Tumblr did a tremendous job of…

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