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Topic: viewership

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Fox Sports 1 Plants Its Flag but Has a Long Way to Go Adding rights is key to growing its audience

As Fox Sports 1 approaches its first six months on air, Fox Sports Media Group evp of marketing Robert Gottlieb has reason to be proud: household penetration is strong, awareness…

January 28, 2014, 6:00 AM EST

The New CNN Gets Into the Big Data Game Will anyone buy against it?

CNN is once again trying its hand at the analytics game in the upfront, only this time it has the backing of a larger partnership. The cable news network is…

March 10, 2013, 11:27 PM EDT

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